Focused & Persistent

INSIDE OUR VALUE FRAME

We set clear priorities and act with purpose.
We focus on the 20% of actions that drive 80% of the outcomes.
We equip teams with the tools and insights that create long-term impact.

OUTSIDE OUR VALUE FRAME

Letting your fears stand in the way of your dreams.

Reliable

INSIDE OUR VALUE FRAME

We honor every commitment and meet every deadline.
We deliver what we promise — no excuses.
We build trust through consistent action.

OUTSIDE OUR VALUE FRAME

Overpromissing and underdelivering.
Paying lip service.
Engaging in sweet or empty talk.

Agile

INSIDE OUR VALUE FRAME

We embrace change and adapt quickly when needed.
We prioritize people and collaboration over rigid processes.
We co-create solutions with our clients — not just deliver on contracts.
For every challenge, we propose at least two thoughtful solutions.

OUTSIDE OUR VALUE FRAME

Confusing agility with chaos — neglecting planning or long-term thinking.
Chasing short-term wins at the cost of sustainable value and impact.

Customer-centric

INSIDE OUR VALUE FRAME

We see every challenge through our partners’ eyes.
We stay present, curious, and attuned to our clients’ unique context.
We strive for win–win–win outcomes.
Our key contacts stay closely connected to client decision-makers.
We believe customer satisfaction is a pathway to lasting success.

OUTSIDE OUR VALUE FRAME

Short-term customer focus that isn’t sustainable, mutually beneficial, or aligned with long-term value.

Visionary & Innovative

INSIDE OUR VALUE FRAME

We imagine bold ideas and turn them into creative, value-driven solutions.
We look for opportunities where others see obstacles.
We lead with inspiration and act proactively — not reactively.
We’re passionate about solving complex challenges with fresh perspectives and unconventional thinking.

OUTSIDE OUR VALUE FRAME

Saying “I can’t” or “I don’t know how” instead of exploring what’s possible.
Shutting down ideas before they have the chance to grow.

Connected

INSIDE OUR VALUE FRAME

We tap into our trusted network to find the most suitable experts when challenges fall outside our core expertise.
By doing so, we ensure high-quality solutions and help our clients save time and resources.

OUTSIDE OUR VALUE FRAME

Withholding valuable knowledge, insights, or connections that could benefit our clients.

Strategic & Methodical

INSIDE OUR VALUE FRAME

We approach every challenge with clarity and structure.
We ask:
1. Where are we now — and why?
2. Where do we want to go?
3. How will we get there?
4. How will we know we’re making progress?
We set clear goals, use pre-mortems to anticipate obstacles, and continuously monitor processes, outcomes, and the evolving environment.

OUTSIDE OUR VALUE FRAME

Wasting time or resources on unstructured, inefficient, or reactive efforts.

Objective & Transparent

INSIDE OUR VALUE FRAME

We take a multidisciplinary, evidence-based approach to decision-making.
We communicate openly, listen actively, and seek common ground.
We recognize and reward both effective processes and strong outcomes.

OUTSIDE OUR VALUE FRAME

Claiming certainty without evidence.
Letting bias, assumptions, or dogma compromise objectivity and trust.

Empowering & Engaging

INSIDE OUR VALUE FRAME

Encourage collaboration and a spirit of true teamwork and support each other’s success — one for all, all for one.
Empower autonomy and individual ownership and don’t forget: enjoy the journey and have fun.
Communicate hard facts with empathy and respect.
Uphold fairness — in processes, interactions, and outcomes.

OUTSIDE OUR VALUE FRAME

Create relationship conflict.

Authentic

INSIDE OUR VALUE FRAME

We stay true to our values, our words, and the mission we serve.
We act with honesty, fairness, and integrity — always.
We show up as our genuine selves and foster real, respectful relationships.

OUTSIDE OUR VALUE FRAME

Acting with hidden agendas and manipulation.

Professional

INSIDE OUR VALUE FRAME

We practice self-discipline and self-mastery in everything we do.
We uphold a positive, credible image and take shared responsibility for outcomes.
We conduct ourselves with focus, respect, and accountability.

OUTSIDE OUR VALUE FRAME

Allowing emotions to override professional behavior.
Wasting time, energy, or resources through carelessness or disengagement.

Ethical

INSIDE OUR VALUE FRAME

We act with integrity, fairness, and respect — even when no one is watching.
We make decisions grounded in honesty and guided by what’s right for all stakeholders.
We hold ourselves and others accountable to the highest moral standards.

OUTSIDE OUR VALUE FRAME

Any form of abuse — verbal, physical, or psychological.
Discrimination, dishonesty, plagiarism, theft, judgmental attitudes, or self-centered behavior.